Terms and Conditions

Last Updated: July 7, 2026

Welcome to Be Well With Sofe. These Terms & Conditions ("Terms") govern your use of the website located at www.bewellwithsofe.com (the "Site") and your purchase of products and services offered through the Site. By accessing the Site or purchasing any product or service, you agree to be bound by these Terms. If you do not agree, please do not use the Site.

If you have questions about these Terms, contact us at support@bewellwithsofe.com.

1. Who We Are

Be Well With Sofe ("we," "us," or "our") provides wellness education, digital products, physical products, an app-based wellness membership, and coaching services. Our services are designed for general wellness and educational purposes.

2. Eligibility

You must be at least 18 years old to purchase products or services from the Site. By using the Site, you represent that you are at least 18 years of age.

3. Not Medical Advice

The content, products, and services offered by Be Well With Sofe — including the Site, e-books, meal guidance, the Be Well app membership, and coaching — are for general educational and informational purposes only. They are not medical advice, and they are not a substitute for professional medical care, diagnosis, or treatment. Sofe and the Be Well coaches are not physicians, registered dietitians, or licensed healthcare providers.

Always consult your physician or a qualified healthcare provider before beginning any nutrition, exercise, or wellness program, especially if you are pregnant or nursing, have a medical condition, take medication, or have a history of disordered eating. Never disregard professional medical advice or delay seeking it because of something you read or received from Be Well With Sofe.

4. Products and Services

The Site offers the following, each governed by these Terms unless noted otherwise:

a. Digital products. E-books and other downloadable materials, delivered electronically after purchase.

b. Physical products. Items such as the Be Well food scale, shipped to the address you provide at checkout.

c. Be Well App Membership ("You + the Be Well App"). A monthly, auto-renewing subscription providing access to the Be Well app experience, described in Section 5.

d. Coaching programs. Our coached programs ("You + a Be Well Coach + Sofe" and "You + Sofe") are governed by a separate Coaching Terms of Service agreement, which you will review and accept during onboarding before your program begins. If there is any conflict between these Terms and the Coaching Terms of Service, the Coaching Terms of Service controls for coaching clients.

5. Be Well App Membership — Automatic Renewal Terms

PLEASE READ THIS SECTION CAREFULLY. IT CONTAINS IMPORTANT INFORMATION ABOUT RECURRING CHARGES AND HOW TO CANCEL.

a. Subscription and billing. The Be Well App Membership is a subscription billed at $59.00 per month (plus any applicable taxes). Your subscription begins on the date of your initial purchase, and your payment method will be charged at that time.

b. Automatic renewal. Your subscription automatically renews each month on your billing date, and your payment method on file will be automatically charged $59.00 (plus any applicable taxes) each month, until you cancel. There is no minimum term and no long-term commitment.

c. How to cancel. You may cancel at any time:

  • By emailing support@bewellwithsofe.com with the word "Cancel" in the subject line from the email address associated with your account; or

  • Through your account in the app/client portal, where available.

We will process cancellation requests promptly, and in no event later than the timelines required by applicable law. To avoid being charged for the next billing cycle, please cancel before your next billing date. Cancellations take effect at the end of your current paid billing period; you will retain access through the end of that period.

d. No partial refunds. Except where required by law, monthly membership fees already charged are non-refundable, and no prorated refunds are issued for partial months.

e. Price changes. If we change the membership price, we will notify you in advance by email, and the new price will apply only to billing cycles after the notice period. If you do not agree to a price change, you may cancel before it takes effect.

6. Payments

Payments are processed through our third-party payment processors (including the payment system used by our app platform provider). By providing a payment method, you authorize us and our payment processors to charge that payment method for the products and services you purchase, including recurring subscription charges as described in Section 5. You are responsible for keeping your payment information current.

7. Refund and Return Policy

a. Digital products. Because digital products are delivered immediately, all sales of digital products are final and non-refundable, except where required by law.

b. Physical products. All sales of physical products are final, and we do not accept returns or issue refunds for change of mind. If your item arrives damaged or defective, contact us at support@bewellwithsofe.com within 14 days of delivery with your order number and a photo of the issue, and we will send a replacement.

c. App membership. See Section 5(d).

d. Coaching programs. Refunds and payment obligations for coaching are governed by the Coaching Terms of Service.

8. Shipping

Physical products ship to the address provided at checkout. Shipping timelines shown at checkout are estimates. We are not responsible for delays caused by carriers or for packages delivered to an incorrectly entered address.

9. Results Disclaimer

Individual results vary. Testimonials and examples shared on the Site reflect individual experiences and are not a guarantee or promise of the results you will achieve. Your results depend on many factors, including your individual circumstances, adherence, and health status.

10. Assumption of Risk

Physical activity and changes to nutrition carry inherent risks. By using our products and services, you voluntarily assume all risks associated with your participation, to the fullest extent permitted by law, and you agree that you are responsible for confirming with your healthcare provider that our programs are appropriate for you.

11. Intellectual Property

All content on the Site and in our products and services — including text, graphics, logos, e-books, meal plans, workout materials, videos, and branding — is owned by Be Well With Sofe and protected by copyright and other intellectual property laws. You are granted a limited, personal, non-transferable license to use purchased materials for your own individual use. You may not copy, resell, redistribute, share, or create derivative works from our materials without our prior written permission.

12. User Conduct

You agree not to misuse the Site or any community features connected to our services, including by harassing others, posting harmful or unlawful content, sharing other members' personal information, or attempting to disrupt or gain unauthorized access to our systems. We may remove content or suspend access for conduct that violates these Terms.

13. Third-Party Services

Our services rely on third-party platforms, including our app platform provider and payment processors. Your use of those platforms may also be subject to their own terms and privacy policies, and we are not responsible for the acts or omissions of third-party providers.

14. Privacy

We collect the personal information you provide to us — such as your name, email address, shipping address, and form responses — in order to fulfill orders, provide our services, respond to inquiries, and send communications you have signed up for. Payment card details are collected and processed by our third-party payment processors, not stored by us. We do not sell your personal information. To unsubscribe from marketing emails, use the link in any email; to ask about or request deletion of your information, contact us at support@bewellwithsofe.com.

15. Disclaimer of Warranties

The Site, products, and services are provided "as is" and "as available," without warranties of any kind, whether express or implied, including implied warranties of merchantability, fitness for a particular purpose, and non-infringement, to the fullest extent permitted by law.

16. Limitation of Liability

To the fullest extent permitted by law, Be Well With Sofe and its owner, coaches, and contractors will not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits or data, arising out of or related to your use of the Site, products, or services. To the fullest extent permitted by law, our total liability for any claim arising out of these Terms or your use of our products and services will not exceed the amount you paid to us in the six (6) months preceding the event giving rise to the claim. Some jurisdictions do not allow certain limitations of liability, so some of these limitations may not apply to you.

17. Indemnification

You agree to indemnify and hold harmless Be Well With Sofe and its owner, coaches, and contractors from claims, damages, and expenses (including reasonable attorneys' fees) arising out of your violation of these Terms or your misuse of the Site, products, or services.

18. Governing Law

These Terms are governed by the laws of the State of California, without regard to conflict-of-law principles. Any disputes will be resolved in the state or federal courts located in Monterey County, California, and you consent to the jurisdiction of those courts.

19. Changes to These Terms

We may update these Terms from time to time. When we do, we will update the "Last Updated" date at the top of this page, and for material changes affecting active subscribers, we will provide notice by email. Your continued use of the Site or services after changes take effect constitutes acceptance of the updated Terms.

20. Contact

Questions about these Terms, orders, cancellations, or anything else:

Be Well With Sofe Email: support@bewellwithsofe.com